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Gene Key Branding

Align Your Business with Your Soul’s Blueprint

You weren’t meant to build a brand by following a template. Your purpose, energy, and voice are completely unique—just like your Gene Keys.

Gene Key Branding is a soulful, strategic offering that weaves together the depth of your Hologenetic Profile with aligned business strategy.

Whether you’re a coach, healer, creative, or heart-led entrepreneur, this process helps you express your essence in a way that feels true, resonates deeply, and attracts effortlessly.
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What is gene key branding?

Using your Gene Keys—especially your Brand, Vocation, Culture, and Pearl spheres—we uncover the deeper energetic themes that shape your purpose, visibility, leadership, and prosperity. This is not just business coaching. It’s dharma alignment.

You'll gain insight into:
  • What makes you magnetic in your work
  • The shadow patterns keeping you stuck or hidden
  • How to communicate from your essence
  • Where and how your prosperity flows
  • How to express your brand with clarity and depth


Whether you’re just starting your business, pivoting directions, or seeking a deeper level of alignment, Gene Key Branding provides a soulful and sustainable foundation.

Gene Key Branding: The Spheres

Each of the spheres in the Gene Keys reveals a different aspect of your dharma and brand identity.

Life's Work

Reveals the energetic essence of your outer expression—your brand voice, message, and the first impression you’re here to make.

Evolution

Clarifies the challenge your brand is designed to help others overcome—and the tension that shapes your unique impact.

Radiance

Guides your energetic presence and the frequency your brand transmits when you’re aligned and embodied in your purpose.

Purpose

Connects you to the deeper why behind your work—fueling soulful branding rooted in authenticity and service.

Attraction

Shows who you naturally magnetize and how to call in your aligned clients and community with resonance and ease.

IQ

Shapes your communication style and the tone of your messaging—helping you speak in a way that feels natural and impactful.

EQ

Reveals your emotional brand frequency and helps you navigate vulnerability, storytelling, and connection through your content.

SQ

Informs the heart of your brand—infusing your marketing with meaning, warmth, and soul.

Vocation

Aligns your deepest calling with your offer—helping you articulate the true value and purpose of your work in the world.

Pearl

Reveals your prosperity path and how to offer your work in a way that’s sustainable, magnetic, and in alignment with your higher purpose.

Culture

Guides how and where you're meant to connect—helping you choose platforms, partnerships, and marketing strategies that match your energetic flow.

Brand

Shows the true energetic quality of your public expression—the frequency others feel when they interact with your brand.

Why Gene Key Branding?

Your business isn’t just a brand—it’s your vehicle for living your truth.
When your outer expression aligns with your inner purpose, you no longer have to force, hustle, or pretend.

You become magnetic. Clear. Empowered. And your people feel it.

💌 Ready to Align Your Voice with Your Purpose?

Whether you're looking for deep clarity, ongoing content support, or a full energetic rebrand—this process meets you where you are and evolves with you.
Client Feedback
"Before working with Hilery, I felt completely stuck trying to explain what I actually do and what makes my work unique. I had so many ideas, but no clear way to communicate them. Through our session, Hilery used the Gene Keys to help me uncover gifts I hadn’t fully owned—and then brought them to life in a brand that finally feels like me. I never imagined I could have a brand identity that feels this aligned, expressive, and true to my purpose. The Gene Keys gave us the map, but it was Hilery’s insight and creative magic that brought it all together."

Sarah M.
Spiritual Coach & Energy Mentor

Clarity

Soul-Aligned Strategy Session + Report

Clarity, confidence, and dharma direction. This session and report uncover how your Gene Keys shape your brand, audience, and path to prosperity.
$250
All packages include complimentary initial 30-minute consultation.
  • 90-min Dharma Strategy Session
  • Personalized Gene Key Branding Report
  • attraction, Brand, Vocation, Culture, Pearl insights
  • Messaging + audience clarity
  • guidance on social media, website, and growth

Consistency

Start Showing Up with Soul-Aligned Consistency

Everything in Option 1 plus branded content support so you can confidently post with clarity and consistency—without overwhelm.

$500
All packages include complimentary initial 30-minute consultation.
  • Everything from Option 1
  • 20 branded social media templates
  • 20 caption prompts and examples
  • Content pillar & brand voice starter guide
  • Optional monthly check-ins or management

Catalyst

Website + Social Media + Soulful Brand

You’ve done the inner work, now express it outwardly. A full brand rooted in your Gene Keys: from strategy and content to a purpose-aligned website.
$1750
All packages include complimentary initial 30-minute consultation.
  • Everything from Option 2 
  • Website copywriting & layout strategy
  • Visual branding (fonts, colors, vibe)
  • Page creation or re-design
  • Blog, bookings, or course integration
  • search engine optimization

Your Stories

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"Working with Hilery completely shifted how I saw myself as a business owner. She offered incredible insight into building my website and using social media to share my work, but more than that—she made the process feel approachable. I never felt judged for what I didn’t know. Her guidance was empowering, supportive, and rooted in so much wisdom. After just a short time working together, I felt equipped to show up confidently and take charge of my own marketing in a way I never thought possible. Hilery has a gift for helping you believe in yourself while showing you exactly how to grow."

Veronica I.
Therapist

Hilery has been an absolute blessing on my journey. As a mom of three building a wellness business from the ground up, I was overwhelmed, exhausted, and unsure where to start. Hilery helped me get crystal clear on my goals, untangle what was keeping me stuck, and prioritize what truly matters. Her intuitive coaching, step-by-step strategy, and the supportive app she created have been invaluable. She's not just a mentor—she's been my steady anchor through the chaos. I’m beyond grateful for her guidance, her generosity, and the way she shows up so authentically every step of the way."

Sandra L.
Wellness Coach & Mama of 3

"I came to Hilery feeling unclear about my gifts and overwhelmed by how to express what I truly offer. Through her Gene Key Branding process, she helped me uncover the deeper purpose behind my work and gave me the language, structure, and confidence to finally share it. The report she created felt like a soul mirror—and the session brought it all to life. With her support, I’ve developed a brand that feels true to who I am, and I’m no longer second-guessing every post or page. Hilery doesn’t just give you strategy—she helps you remember your purpose and build from that place."

Tessa M.
Embodiment Guide & Intuitive Facilitator

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